Android gives you a world-class
platform for creating apps and games for Android users everywhere, as well as
an open marketplace for distributing to them instantly.
Android
growth in device activations
Global partnerships and large
installed base
Building on the contributions
of the open-source Linux community and more than 300 hardware, software, and
carrier partners, Android has rapidly become the fastest-growing mobile OS.
Every
day more than 1 million new Android devices are activated worldwide.
Android’s openness has made it
a favorite for consumers and developers alike, driving strong growth in app
consumption. Android users download more than 1.5 billion apps and games from
Google Play each month.
With it's partners, Android is
continuously pushing the boundaries of hardware and software forward to bring
new capabilities to users and developers. For developers, Android innovation
lets you build powerful, differentiated applications that use the latest mobile
technologies.
Powerful development framework
Easily
optimize a single binary for phones, tablets, and other devices.
Android gives you everything
you need to build best-in-class app experiences. It gives you a single
application model that lets you deploy your apps broadly to hundreds of
millions of users across a wide range of devices—from phones to tablets and
beyond.
Android also gives you tools
for creating apps that look great and take advantage of the hardware
capabilities available on each device. It automatically adapts your UI to look
it's best on each device, while giving you as much control as you want over
your UI on different device types.
For example, you can create a
single app binary that's optimized for both phone and tablet form factors. You
declare your UI in lightweight sets of XML resources, one set for parts of the
UI that are common to all form factors and other sets for optimzations specific
to phones or tablets. At runtime, Android applies the correct resource sets
based on its screen size, density, locale, and so on.
To help you develop
efficiently, the Android
Developer Tools offer
a full Java IDE with advanced features for developing, debugging, and packaging
Android apps. Using the IDE, you can develop on any available Android device or
create virtual devices that emulate any hardware configuration.
1.5
billion downloads a month and growing. Get your apps in front of millions of
users at Google's scale.
Open marketplace for
distributing your apps
Google Play is the premier
marketplace for selling and distributing Android apps. When you publish an app
on Google Play, you reach the huge installed base of Android.
As an open marketplace, Google
Play puts you in control of how you sell your products. You can publish
whenever you want, as often as you want, and to the customers you want. You can
distribute broadly to all markets and devices or focus on specific segments,
devices, or ranges of hardware capabilities.
You can monetize in the way
that works best for your business—priced or free, with in-app products or
subscriptions—for highest engagement and revenues. You also have complete
control of the pricing for your apps and in-app products and can set or change
prices in any supported currency at any time.
Beyond growing your customer
base, Google Play helps you build visibility and engagement across your apps
and brand. As your apps rise in popularity, Google Play gives them higher
placement in weekly "top" charts and rankings, and for the best apps
promotional slots in curated collections.
Preinstalled on hundreds of
millions of Android devices around the world, Google Play can be a growth
engine for your business.
sumber: abdroid.com
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